The Future, Delivered
Sector
Tech
Services
Package Design

Meta glasses packaging created to engage prospective partners and elevate the gifting experience.
For this custom gifting experience, I designed a premium mailer package featuring Ray-Ban Meta glasses, created as a strategic outreach piece to engage prospective partners and drive new business.
Working closely with the Art Director, I had significant creative ownership of the concept and execution while adhering to established brand standards, including approved key art, gradient treatments, and visual elements.
Using messaging developed by the copywriter, I translated the brand into a dimensional, high-impact unboxing experience designed to make a memorable first impression and reinforce Pax8’s innovative position within the technology space.

Fig. a — Primary mark in use

Fig. b — Printed matter

Fig. c — Detail at actual size
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All Work
02
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Branding
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2018
Stantec Brand Refresh
A comprehensive rebrand for a global consulting firm, spanning a new logo, visual identity, brand guidelines, and a full suite of branded assets.
View project
